Love Northern BC had its beginnings in Quesnel, B.C. with the launch of Small Town Love in 2011. Quesnel entrepreneur Amy Quarry developed a vision through her company, Small Town Love Media Inc., to help small businesses hold their own against the onslaught of chain stores and online competition, and to inspire communities to support and shop with their local business owners and neighbours.
Here’s a video, produced by Valemount Community TV, that showcases the initiative in one rural BC community.
For more on Small Town Love, see:
Spreading the love across northern BC (BC Small Business)
Thinking big about buying local (BC Business)
Dawson Creek joins Small Town Love (Northeast News)